Home > Arashi > The effect of Arashi’s manga pictures in Asahi Shimbun

The effect of Arashi’s manga pictures in Asahi Shimbun

02:12 JST February 5, 2011 Leave a comment Go to comments

Arashi in Asahi Shimbun on February 3 (photo thanks to J-CAST NEWS)

While newspapers struggle with dipping sales, special Arashi pages in Asahi Shimbun have had everyone and sales buzzing, reports J-CAST News on February 4.

The newspaper feature “ARASHI Meets MANGA 僕らの肖像 (Bokura no Shozou)” took up eight pages of the national newspaper on February 3.  Each Arashi member had been drawn into manga form by a manga writer who was responsible for creating one of their drama roles.  Taiyo Matsumoto (鉄コン筋クリート, Tekkon Kinkreet), Chica Umino (ハチミツとクローバー, Hachimitsu to Clover), Yoko Kamio (花より男子, Hana yori Dango), Kenji Nagatomo (Bartender), and Fujiko Fujio A (怪物くん, Kaibutsu-kun).

It has been reported Asahi Shimbun’s advertising office had stated they ran the special because the group were Japan’s tourism navigators, and one of their responsibilities is to promote Japan to the overseas market.

“Arashi have been given the task to send out a message to people overseas about what makes Japan unique while these manga writers have already shown they can send powerful messages overseas.  Our aim was to show people how amazing Japan is by getting these two groups to collaborate,” they said.

It has been reported the special was run because it was a chance for the newspaper to do something big and would help pull in younger readers.  Another reason might have also been because it was a good way to promote Masaki Aiba’s new drama “Bartender”.

Either way, when the newspaper hit stands on February 3, it became so popular that a growing number of train station newspaper stands had sold out of all of their copies.

The newspaper soon became a popular topic on Twitter, where a number of fans and non-fans tweeted about the special.

“I got my Asahi Shimbun (^o^)/”

“I’m not an Arashi fan, but this is amazing.”

“It really is, yesterday’s special was fun.”

It has been reported Asahi Shimbun had received more than 100 calls by lunch time on February 4 from people asking where to get a copy of the February 3 newspaper, and others had called to thank the newspaper.

“I hope you can do more fun specials like this.”

“I’m going to save this newspaper forever.”

The manga pictures of Arashi were printed on FM Premium paper, which is whiter than normal newspaper materials.

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Categories: Arashi Tags: ,
  1. jana
    04:27 JST February 5, 2011 at 4:27 AM

    This is sooo cute! I’m not that much into Arashi but like their dramas 🙂 Sakurai Sho as Takemoto was my very first encounter with a Johnny’s boy, it was about four years ago in Honey and Clover movie, I was a huge fan of the anime :))) It took me another three years to meet another JE-idol – MatsuJun in Hana Yori Dango, what a coincidence! I didn’t know that Arashi even extisted and Sho and Jun are two members of the group back then :)))) I’d like to have the newspaper too!!! Thanks for sharing 🙂

    • 12:03 JST February 5, 2011 at 12:03 PM

      @jana:

      Your Arashi encounter sounds prettier than mine!
      I think I saw them a bit when they made their debut, but I didn’t notice them until they were on a McDonalds commercial and I kept seeing that commercial everywhere. Lol.

      Thanks for coming today 🙂

      Momo xoxo

  2. lanilakwatsera
    00:24 JST February 6, 2011 at 12:24 AM

    Hi! thank you for this update on Arashi.
    Yoko Kamio’s rendition of MatsuJun is spot-on (and adorable) don’t you think?

    With your permission, may I repost this article on my blog please?
    Proper credits to you and your site of course 🙂

    Thanks again 🙂

    • 12:07 JST February 6, 2011 at 12:07 PM

      @lanilawatsera:

      Thanks for dropping by!

      Sure, please go ahead and share 😀

      Matsujun looks so cool in manga form, I agree!

      Momo xoxo

  3. Linskie
    15:52 JST February 7, 2011 at 3:52 PM

    Hi.. thanks very much for sharing this…

    Is it also alright if I repost this article? I’ll credit you and your website too 🙂

    Thank youuuu ^^

    • 21:29 JST February 7, 2011 at 9:29 PM

      @Linskie:

      Sure, please share!

      Thanks for coming by today!

      Momo xoxo

  4. Lyan
    09:46 JST February 25, 2011 at 9:46 AM

    this is so kool… I would’ve loved a manga drawing of matsujun ^)^
    thanks for sharing Momo :)))

    • 10:33 JST February 25, 2011 at 10:33 AM

      @Lyan:

      Anytime 🙂 Thanks for dropping in!

      Momo xoxo

  5. 20:13 JST February 25, 2011 at 8:13 PM

    i was looking for oh-chan…but only recognize nino and sho…so where is my satoshi? and then i was looking at the biggest picture on the farthest right, i thought that it must be the manager or something…hahaha! i didn’t think it was ohno! hahaha…OMG!

    @lanilakwatsera yes, i agree! the most beautiful rendition is matsujun’s! and sho is cute with full lips and rosy cheeks hehehe…but i think ohno and nino are ugly here…LOL! IMO…

    • 01:48 JST February 26, 2011 at 1:48 AM

      @heyjj24:

      Lol!
      Thanks for your comment.
      I thought Ohno looked the most anime-like, lol.

      Momo xoxo

  1. 00:29 JST February 6, 2011 at 12:29 AM

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